NoEnd House is a seminal Creepypasta written by Brian Russell, detailing the character David's journey through a nine-room attraction that promises a $500 prize but delivers escalating psychological torment. The story became a viral sensation in the early 2010s, eventually inspiring a season of the Syfy anthology series Channel Zero. In meme culture, NoEnd House is frequently used to describe situations that seem simple at first but become increasingly chaotic, scary, or inescapable as they progress. Users often utilize the 'Room' labels to represent escalating levels of stress or difficulty in real-life scenarios, turning a classic piece of internet horror into a relatable metaphor for endurance and the feeling of a never-ending cycle.