The Ninja meme primarily centers around Tyler 'Ninja' Blevins, one of the most successful professional streamers in history. While Ninja has many viral moments, the most iconic stems from his 2020 Twitter rant where he claimed that the phrase 'it's just a game' is a 'weak mindset.' This intense competitive philosophy was immediately parodied by the internet to mock people who take low-stakes situations far too seriously. The template is frequently used to highlight gamer rage, professional intensity in casual settings, or to poke fun at the high-energy persona Ninja maintained during his peak Fortnite era.