The Marvel Rivals Rule 34 phenomenon emerged almost instantly after NetEase announced its team-based hero shooter featuring iconic Marvel characters. Similar to the cultural wave that hit games like Overwatch, this meme refers to the internet's predictable and lightning-fast reaction to stylized character designs like Hela, Luna Snow, and Magik. The template is often used to satirize the speed of fan artists and the community's immediate focus on hero aesthetics over competitive gameplay mechanics. Whether it is poking fun at the 'thirst' of the player base or the inevitable flood of fan content, this meme captures the chaotic energy of a new hero shooter launch within the Marvel Universe.