The Martin Baker meme centers on the distinct and charismatic personality of Martin Baker, often seen in videos sporting a sharp suit and exuding an air of eccentric confidence. His content became a viral sensation on TikTok and Instagram, where creators began using his rhythmic walks and unique poses to represent scenarios of high self-esteem or 'unbothered' attitudes. The meme is typically used to illustrate a person entering a room with style, even if they are unprepared, or simply to celebrate a sense of personal flair. Its versatility makes it a favorite for POV style captions where the subject remains unfazed by their surroundings.