The 'We Love the Earth' meme stems from the 2019 star-studded music video 'Earth' by rapper Lil Dicky (David Burd). The animated short features a variety of celebrity cameos voicing animals, most notably Justin Bieber as a Baboon and Ariana Grande as a Zebra. In the clip, the characters sing the chorus 'We love the Earth, it is our planet,' intended as a charity anthem for climate change awareness. However, internet culture quickly turned the earnest, vibrant animation into a tool for irony and sarcasm. It is commonly used to mock performative environmentalism, corporate hypocrisy, or situations where someone pretends to care about a cause while actively undermining it. The clip represents a forced sense of wholesomeness that many find humorous when paired with gritty or contradictory contexts. Example captions include: 'Oil companies after tweeting one green leaf emoji,' 'Me using a paper straw in a plastic cup,' and 'The EPA after approving a new pipeline.'