The KFC Mistreatment Hoax refers to a 2014 viral incident where a family claimed their young daughter, a pit bull attack survivor, was asked to leave a Mississippi KFC because her facial scars frightened customers. The story sparked massive online outrage and raised over $135,000 in donations before a series of investigations and surveillance footage proved the encounter never happened. In meme culture, this template is frequently used to critique 'outrage culture' and the speed at which the internet reacts to unverified emotional stories. It serves as a visual shorthand for the realization that a viral narrative was actually a calculated deception or a total fabrication.