The Kendall Jones hunting photo controversy began in 2014 when Kendall Jones, a Texas Tech cheerleader and hunter, posted several photos to Facebook showing her posing with exotic big game animals she had hunted in Africa. The images, featuring lions, leopards, and rhinos, went viral and ignited a massive firestorm regarding the ethics of trophy hunting and the role of social media in wildlife conservation. While Jones defended her actions as a form of conservation and population control, a Change.org petition gained hundreds of thousands of signatures seeking to ban her from the continent. In the meme world, these photos are often used to represent provocative behavior, the clash between outdoor lifestyles and urban sensibilities, or the explosive nature of internet cancel culture.