The Justin Bieber 'Sorry' meme originates from the 2015 smash hit single and its high-energy, dance-centric music video. While Bieber himself does not appear in the video, the vibrant neon outfits of the ReQuest Dance Crew and the infectious hook, 'Is it too late now to say sorry?', became instant cultural fixtures. The meme is predominantly used in social contexts where someone has committed a relatable faux pas, caused minor chaos, or is seeking redemption for a mistake. It often leans into the dramatic irony of the apology, questioning if the window for forgiveness has already closed, making it a staple for internet users navigating social blunders with a touch of pop-culture flair.