The 'Jiang Zemin's Death Rumor' meme refers to several instances where the former Chinese leader was prematurely reported dead by media outlets, most notably in 2011 by Hong Kong's ATV. This incident, combined with his distinctive oversized glasses and longevity, fueled the 'Mo Ha' (Toad Worship) subculture on the Chinese internet. Fans of the meme use it to ironically celebrate his supposed immortality or to parody sensationalist news reporting. It serves as a significant example of how internet subcultures can bypass strict censorship through the use of absurdist humor and symbolic animal imagery.