The Jessi Slaughter controversy is a landmark event in internet culture that began in 2010 after 11-year-old Jessica Leonhardt posted several provocative videos on Stickam and YouTube. The situation escalated when users from 4chan and other forums began a massive trolling campaign, leading to a tearful video response from Jessi and her father. Her father’s aggressive defense—featuring iconic phrases like 'You dun goofed,' 'I reported it to the cyber police,' and 'The consequences will never be the same'—became instant viral catchphrases. While the event served as an early case study in the dangers of cyberbullying and viral fame, the quotes have since been immortalized as shorthand for overreacting to internet criticism or making a catastrophic mistake online.