Released in 2023, Jason Aldean's song and accompanying music video 'Try That In A Small Town' sparked a massive cultural debate and became an instant meme sensation. The song's lyrics, which warn against various forms of urban unrest, and the video's backdrop of a Tennessee courthouse—the site of a historic lynching—led to heated accusations of racial insensitivity and glorification of vigilante justice, while supporters defended it as an anthem for traditional values. The meme usage typically involves contrasting 'big city' behaviors with the perceived tough response in a rural setting, often used both seriously by fans of the song and ironically by critics to highlight the absurdity or hyperbole of the 'small town' protector trope.