The 'Charlie Conspiracy' meme, often called 'Pepe Silvia,' stems from the Season 4 episode 'Sweet Dee Has a Heart Attack' of the long-running sitcom It's Always Sunny in Philadelphia. In the scene, Charlie Kelly, having lost his mind while working in a mailroom, stands before a chaotic wall of red string and scattered papers, trying to prove a massive conspiracy involving a non-existent man named Pepe Silvia. The image has become the universal internet shorthand for someone obsessively explaining a convoluted theory, deep lore, or a complex connection that only makes sense to them. It is widely used across social media to parody over-the-top fan theories, political scandals, and niche gaming histories where the logic is both frantic and questionable.