The 'I'm a Man / Woman Looking For' meme mimics the UI of older social media or dating site profile setup screens. It features radio buttons or checkboxes where the user identifies their gender and then specifies what they are seeking. The humor comes from subverting the expected romantic preference by replacing it with something absurd, highly specific, or relatable to internet culture—such as a specific video game, financial stability, or niche hobby items. It became widely popular on platforms like Twitter and Tumblr as a concise way to signal personal struggles or fandom interests through a familiar digital interface.