The 'I Be Poppin' Bottles' meme features Pro Football Hall of Famer Shannon Sharpe showcasing his high-fashion outfits, a ritual known as a 'fit check.' These videos are almost exclusively paired with the song 'Sparkles and Champagne' by Jagwar Twin. The meme gained massive traction on TikTok and Instagram as users began to associate the smooth, upbeat track with Sharpe's charismatic walk and unapologetic confidence. It is widely used to represent moments of extreme self-assurance, showing up in style regardless of the occasion, or celebrating a personal victory. The humor often lies in the contrast between the extravagant fashion and the relatable, everyday situations described in the captions.