The Hotep Kufi Exploitables meme involves photoshopping traditional African Kufi caps and sometimes dashikis onto various celebrities or pop culture characters to lampoon the 'Hotep' subculture. This online subculture is often associated with Afrocentric conspiracy theories, pseudo-history, and a distinct, unsolicited pedagogical tone. The meme gained significant traction on Twitter and Tumblr in the mid-2010s, used primarily to poke fun at overly intense or misguided 'woke' commentary. It serves as a visual shorthand for someone about to deliver a long-winded, mystical explanation for a mundane situation, often starting with phrases like 'Actually, my brother...' or 'Stay woke.'