The 'Hitler Did Nothing Wrong' meme became an internet sensation in 2012 during a Mountain Dew marketing campaign titled 'Dub the Dew,' which invited users to name a new green-apple flavored soda. Internet trolls from sites like 4chan and Reddit hijacked the contest, flooding the leaderboard with the offensive phrase alongside other absurd suggestions like 'Gushing Granny.' The event is now studied as a primary example of 'Boaty McBoatface' style poll hijacking and the risks of unchecked crowdsourcing. In meme culture, it is often referenced to highlight the chaotic nature of internet subcultures and the unintended consequences of corporate digital marketing campaigns.