Gollum, originally known as Sméagol, is one of the most recognizable characters from J.R.R. Tolkien’s The Lord of the Rings series, known for his psychological obsession with the One Ring. The 'My Precious' meme typically features Gollum’s wide-eyed, desperate expression as he gazes at his prize, making it a universal symbol for intense desire, greed, or possessiveness. Since the release of Peter Jackson's film trilogy in the early 2000s, the character's dual personality—the innocent Sméagol and the corrupted Gollum—has also been used to illustrate internal moral dilemmas or sudden mood swings. Today, the meme remains a staple of internet culture, applied to everything from relatable cravings for junk food to the protective feelings people have over their favorite tech gadgets.