Released in 2012 by South Korean musician PSY, Gangnam Style became a global cultural phenomenon and the first YouTube video to surpass one billion views. The meme centers on PSY’s invisible horse dance, which satirizes the lifestyle of Seoul's affluent Gangnam District. While the song itself is a critique of materialism, the internet embraced the absurdly catchy choreography as a universal symbol for exuberant confidence or unexpected celebrations. Today, the template is used to represent moments of main character energy or to inject a nostalgic, high-energy vibe into various social situations and relatable life events.