Fsjal (often pronounced 'fas-jal') is a minimalist MS Paint illustration of a character looking upward with wide eyes and a joyous, open-mouthed expression. First appearing on 4chan's /v/ (video games) board in early 2008, the character was originally drawn to represent intense anticipation for upcoming media, specifically related to The Legend of Zelda. Its simple, crude aesthetic made it incredibly easy for users to edit and 'cosplay,' leading to thousands of variations where the character is dressed as figures from pop culture, anime, and gaming. The meme remains a nostalgic staple of late-2000s internet culture, capturing the feeling of pure, unadulterated hype for a new release or event.