The 'Fire and Fury' meme is based on the striking cover of Michael Wolff's 2018 tell-all book, 'Fire and Fury: Inside the Trump White House.' The book’s cover, featuring high-contrast orange and black typography, became an instant visual shorthand for internal chaos and scandalous revelations. Internet users quickly began photoshopping the cover to replace the title and subject with humorous alternatives, ranging from chaotic Discord servers to sports team management failures. It is most effectively used to signal that a 'tell-all' or deep dive into a messy situation is about to be revealed, mimicking the sensationalist tone of political exposés.