The 'Fight Club 5/7' meme originates from a series of viral Facebook screenshots documenting a hilarious argument between users Brendan Sullivan and Robert Graves. In the exchange, Brendan unironically rates the movie Fight Club a 'perfect 5/7.' When Robert mocks the nonsensical scale, Brendan remains steadfast, cementing the phrase 'a perfect 5/7' as internet shorthand for a flawless score. The meme became a massive hit on Reddit and Imgur, frequently used to satirize over-confident reviewers or to ironically praise something as being beyond reproach. It remains one of the most enduring examples of how a simple internet argument can create a lasting cultural metric.