The 'Edging' and 'Edge' meme refers to a shift in internet slang where terms originally associated with endurance have been repurposed into 'brainrot' culture. Gaining massive traction on TikTok and Reels alongside terms like 'mewing' and 'mogging,' the concept of the 'edge streak' became a comedic trope used by Gen Alpha and Gen Z. It often depicts the extreme, absurd dedication to maintaining a specific persona or aesthetic, frequently featuring characters like Gigachad or hyper-stylized reaction faces. Today, the meme is a cornerstone of ironic 'sigma' content, used to highlight the absurdity of modern online subcultures through repetitive and nonsensical punchlines.