The phrase 'Do It for the Plot' became a viral sensation across TikTok and Twitter as a way to romanticize making risky or chaotic decisions by viewing one's life as a fictional narrative. Instead of worrying about consequences, the individual acts as the 'main character' who needs interesting developments to keep the story engaging. This mindset turns embarrassing moments or bad ideas into essential 'character development.' The meme is widely used by Gen Z and Millennials to justify everything from sending a risky text to moving to a new city, serving as a humorous coping mechanism that celebrates the unpredictability of life.