The 'Custom Wood Burning' meme format gained traction through social media videos showcasing the intricate and satisfying process of pyrography. While the original videos focused on the skill of the artist, internet users quickly subverted the trend by overlaying humorous, bizarre, or inappropriate designs onto the wood surface. The meme's appeal lies in the contrast between the professional, meditative process of wood burning and the often nonsensical or 'cursed' nature of the final image being created. It is widely used to mock strange aesthetic choices or to deliver a punchline through a slow, suspenseful visual reveal.