The 'Clown Putting On Wig' (also known as Putting on Clown Makeup) meme is a four-panel comic illustrating a person progressively applying a full clown costume. Originally created by the artist Key the Clown, the series of images evolved into a viral internet format used to represent someone making a sequence of increasingly foolish assumptions or choices. Each panel corresponds to a step in a self-delusional thought process, culminating in the person looking like a complete 'clown.' It is a staple on social media platforms like Twitter and Reddit to mock poor political takes, failed sports predictions, or questionable personal life decisions.