The 'But Not Because I'm Black' meme became a viral sensation on TikTok and Twitter, revolving around the humorous subversion of racial stereotypes. The format involves a creator admitting to a certain behavior or preference commonly associated with their identity, while playfully insisting that the cause is entirely coincidental. It highlights the absurdity of tropes by separating personal traits from systemic generalizations. This meme has become a staple for self-aware comedy, allowing users to engage with identity politics through a lens of lighthearted irony and relatability.