Boo Boo the Fool is a popular slang term and meme used to describe someone who has been tricked, made to look gullible, or has 'played themselves' in a situation. While the name refers to Yogi Bear's innocent sidekick, the phrase is deeply rooted in African American Vernacular English (AAVE) as a way to assert that one is not a push-over. The meme usually features images of people in clown makeup or the character himself to highlight the absurdity of believing a lie or repeating a mistake. It gained massive traction on social media platforms like Twitter and Tumblr as a relatable way to mock one's own poor decisions or the audacity of others trying to deceive them.