The Bon Appétit racism controversy refers to the massive 2020 public fallout that began when a photo of Editor-in-Chief Adam Rapoport in brownface surfaced online. This catalyst led to a wave of accusations from POC staff, led by chef Sohla El-Waylly, who exposed systemic pay inequality and toxic workplace culture at the Condé Nast publication. Once known for its wholesome and highly successful YouTube 'Test Kitchen' series, the brand's reputation crumbled almost overnight as fans processed the disconnect between the friendly on-screen personas and the internal corporate reality. Memes about the controversy typically focus on the shock of the audience, the swift departure of beloved stars, and the broader critique of performative diversity within the food media industry.