The 1997 martial arts comedy Beverly Hills Ninja stars the legendary Chris Farley as Haru, a clumsy but well-meaning man raised by ninjas. In this iconic scene, Haru is observing Alison Page, played by Nicollette Sheridan, while attempting to act as her secret protector. Distracted by her striking appearance, he delivers the deadpan line, 'That rack was not built by ninjas,' highlighting his struggle to maintain his disciplined ninja focus. This clip has become a beloved meme for representing moments of intense distraction or disbelief when encountering something particularly impressive or obviously artificial. It captures the essence of Chris Farley's physical comedy and his ability to pivot from serious to absurd in a heartbeat. It is frequently used to mock one's own inability to stay on task when something impressive enters the frame. Example captions include: 'When the gym progress finally starts showing,' 'Me trying to focus on my diet at the bakery,' and 'When you see a custom PC build that defies the laws of physics.'