The 'Better Ingredients, Better Pizza, Better Bitches' meme is a satirical play on the long-standing slogan of the Papa John’s pizza chain. It gained significant traction as a form of ironic humor and 'shitposting,' often surfacing during the public controversies surrounding the company's founder, John Schnatter. By swapping the final word of the wholesome corporate motto with aggressive slang, the meme creates a jarring and comedic contrast that mocks corporate branding. It is frequently used across social media to express a sense of mock-superiority or to parody the hyper-masculine energy often found in certain internet subcultures.