Advice Dog is widely considered the pioneer of the 'Advice Animal' genre, which came to dominate internet culture in the late 2000s. Featuring the head of a Golden Retriever named Boba against a vibrant, multi-colored color wheel background, the meme is used to provide absurd, unethical, or downright nonsensical life advice. It first surfaced on the Super Mario World fan forum, SMW Central, around 2006 before gaining massive traction on 4chan. As the template that launched a thousand variations—including Courage Wolf and Insanity Wolf—Advice Dog remains a nostalgic icon of early web humor, defined by its high-contrast aesthetic and chaotic energy.