The 2013 Woolwich Attack meme is based on news footage following the tragic events in London involving Lee Rigby. Specifically, it captures a screenshot of the perpetrator addressing a bystander’s camera while holding a meat cleaver. In internet culture, the image has been repurposed to serve as a visual representation of someone delivering an unhinged, overly intense, or unsolicited explanation to an unwilling audience. It is frequently used in the 'Me Explaining' format, where the speaker represents the creator and the background represents a confused observer, highlighting the absurdity of displaying intense passion or aggression in mundane, everyday settings.