The Wild Side and Benjamin's Deli TikTok trend features creators strutting confidently to a specific audio mashup, most famously associated with a viral video of a girl in a striking green dress. This trend is the ultimate personification of 'main character energy,' where users showcase their best outfits, dramatic entrances, or sudden boosts in confidence as the beat drops. While the audio stems from a mix of Normani's 'Wild Side' and catchy commercial jingles like 'Benjamin's Deli,' the visual component focuses on high-fashion transitions and self-assurance. It has become a staple for lifestyle influencers and meme-makers alike to represent those moments when you feel untouchable and stylish.