Originating from Sacha Baron Cohen’s 2018 satirical comedy series, the 'Who Is America?' title card and various segments have become staples for highlighting the absurdities of modern American life. The meme typically uses the show’s patriotic branding or specific screenshots of Cohen's characters to expose hypocrisies or bizarre behaviors within the socio-political landscape. It gained massive traction on social media as a reaction to controversial headlines or cringe-worthy viral videos, effectively questioning the identity and state of the nation through a lens of dark, uncomfortable humor.