The 'What's Your Game?!' meme originates from the 2004 film 'The SpongeBob SquarePants Movie,' specifically during the scene where the intimidating 'Cyclops'—actually a human in a vintage diving suit—looms over SpongeBob and Patrick. The phrase is barked by the diver as he prepares to capture and dry out the protagonists, symbolizing an aggressive or highly suspicious interrogation. In digital culture, the template is utilized to question someone's hidden motives, mock overly complex strategies in video games, or express bewilderment at a person's strange social behavior. Its popularity stems from the combination of the diver's terrifying aesthetic and the absurdity of the situation, making it a staple for reaction images and situational comedy.