The 'What Is This Place?' meme features a scene from the animated series 'The Amazing World of Gumball,' specifically from the episode titled 'The Oracle.' In the scene, Gumball Watterson finds himself in a mysterious and surreal setting, prompting him to ask the titular question in a voice filled with genuine confusion. Since its emergence as a reaction image, the meme has become the go-to template for internet users to express feelings of being lost, overwhelmed, or utterly baffled upon entering a new online community, a complex Reddit thread, or a chaotic real-life situation. It perfectly encapsulates the feeling of being an outsider trying to make sense of a strange environment.