The Valentino Khan 'Pump' meme originates from the 2017 music video for the track of the same name, directed by Barry Hackett. Known for its bizarre, surrealist imagery—including characters with impossibly long mustaches and rapidly distorting faces—the video became an instant viral hit in the EDM community and beyond. On the internet, stills and clips from the video are frequently used to represent moments of extreme intensity, sensory overload, or the sheer adrenaline of a bass drop. Its popularity persists due to the unique blend of visual absurdity and high-energy production that perfectly encapsulates chaotic internet humor and rave culture.