Launched in February 2014 by an anonymous Australian developer, Twitch Plays Pokemon became a viral social experiment where thousands of viewers controlled a single game of Pokémon Red via chat commands. The result was a chaotic yet strangely productive journey that birthed its own religion centered around the Helix Fossil and heroic characters like Bird Jesus. The meme represents the unpredictable power of crowdsourcing and the deep lore created by internet communities. It is frequently used to describe situations involving collective confusion, unexpected success through total chaos, or fanatical devotion to random objects.