The 'Treatler' and 'Treatlerite' meme culture centers on pets, particularly cats and dogs, who exhibit an intense, almost authoritarian obsession with receiving treats. The term is a portmanteau blending 'treat' with dictator tropes, often highlighted by pets with specific facial markings or stern expressions that mimic demanding figures. It gained traction across social media platforms like TikTok and X as pet owners documented the hilarious transition from a loving companion to a demanding Treatlerite the moment a snack bag crinkles. The meme is widely used to joke about the power dynamics between pets and their owners, where the animal holds all the leverage whenever food is involved.