The 'The Netherlands Second' meme originated from a viral video produced by the Dutch satirical news show 'Zondag met Lubach' in January 2017. Created as a response to Donald Trump’s 'America First' inaugural speech, the video used a pitch-perfect Trump impression to introduce the Netherlands to the new president in terms he would understand. It quickly became a global sensation, sparking dozens of other countries to create their own 'Every Second' videos. In meme culture, the template is used to satirize nationalistic rhetoric, present absurd comparisons, or simply pay homage to one of the most successful political parodies of the late 2010s.