The 'Spool of Wire Guy' meme features a worker standing next to an impossibly large spool of industrial cable, highlighting the disparity between a single person and a massive workload. It serves as a visual metaphor for daunting tasks, the realization of a project's true scale, or the feeling of being dwarfed by responsibilities. Popular on platforms like Reddit and Facebook within trade communities, it has transcended its industrial roots to represent any situation where a 'small favor' turns into a monumental undertaking. Users typically label the worker as themselves and the spool as a specific, overwhelming challenge they are currently facing.