The 'So, Guys, We Did It' meme originated from a 2017 video by YouTuber Pyrocynical, celebrating his milestone of reaching 250,000 subscribers. In the clip, he famously jumps off a bridge into a body of water while delivering an earnest, high-energy monologue. The internet community quickly transformed this sincere celebration into a viral 'bait-and-switch' meme, often editing the audio and footage to appear at the end of videos where a character or object falls from a height. It has since become a staple of ironic internet humor, representing both a genuine sense of accomplishment and the chaotic nature of early commentary YouTube culture.