The Skinwalker meme draws inspiration from Navajo folklore regarding malevolent shape-shifters, but it transformed into an internet phenomenon through creepypasta culture and 'schizoposting.' These memes typically depict unsettling or 'off' behavior in animals or people, suggesting that they have been replaced by a supernatural entity. The trend gained massive traction on platforms like TikTok and Reddit, often utilizing distorted audio and eerie imagery to create a sense of dread or dark humor. Whether it is a dog standing on its hind legs or a friend acting suspiciously, the Skinwalker meme serves as the ultimate punchline for the uncanny valley and modern folk horror.