Shadow banning refers to the practice of a social media platform partially blocking a user or their content from their community without the user knowing they have been banned. In internet culture, the 'Shadowban' meme is the ultimate coping mechanism for creators experiencing a sudden drop in engagement. Whether it's a screenshot of zero views or a character shouting into an empty abyss, these memes highlight the frustration of 'yelling into the void' caused by mysterious algorithm changes. It is commonly used to mock the opaque moderation policies of platforms like Instagram, TikTok, and X (formerly Twitter).