The 'Secure the Bag' meme stems from an African American Vernacular English (AAVE) phrase popularized in hip-hop culture, specifically by artists like Future and DJ Khaled. It refers to the act of acquiring money, landing a lucrative contract, or achieving a high-stakes goal. In internet culture, the meme often features images of people running with bags, stacks of cash, or the 'Money Bag' emoji. It has evolved from a serious motivational mantra used by entrepreneurs to a humorous way to describe any small financial win, such as finding a lost five-dollar bill in a jacket pocket. Today, it remains a staple of hustle culture and financial Twitter as the ultimate symbol of focus and success.