The 'Say What Again' meme originates from the 1994 cult classic film 'Pulp Fiction,' directed by Quentin Tarantino. In the scene, the character Jules Winnfield (played by Samuel L. Jackson) confronts Brett over a failed business deal with Marsellus Wallace. Fed up with Brett's stuttered 'What?', Jules famously screams, 'Say what again, I dare you, I double dare you!' The meme captures Jules's intense, intimidating stare and is typically used to express extreme frustration or a warning against repeating a predictable or annoying statement.