Roy Purdy became an internet sensation through his distinctive visual style, characterized by neon pink and green sunglasses and 80s-inspired streetwear, paired with his signature high-energy dance moves. The meme primarily utilizes footage of him dancing in public spaces or walking with a carefree attitude, often used to symbolize entering a situation with blind optimism or sheer confidence. It rose to prominence alongside his viral 'In My Feelings' challenge and various public skate videos. Today, the Roy Purdy template is a staple for content creators wanting to express a sense of being the 'main character' or remaining completely unbothered by external chaos.