The 'Rawe Ceek' meme originated from a promotional graphic posted by the Scuderia Ferrari Formula 1 team ahead of the 2020 British Grand Prix. Due to a confusing vertical alignment of the words 'Race Week,' fans immediately read it as 'Rawe Ceek.' The internet quickly latched onto the design oversight, transforming it into a beloved ritual to celebrate the start of a race weekend. It has since become a staple of F1 culture, frequently used to mock Ferrari's occasional strategic or marketing mishaps or simply to express pure excitement whenever the sport returns to the track after a break.