The 'Put a Finger Down' meme, also known as the digital 'Never Have I Ever' challenge, rose to massive prominence on platforms like TikTok and Instagram. It typically involves a user holding up ten fingers and lowering one for every statement that applies to them, often highlighting specific personality traits, life milestones, or embarrassing habits. While it started as a video challenge, it quickly transitioned into static image formats where users list a series of confessions for their audience to engage with. It is a highly interactive format that relies on relatability and community building, making it a staple for social media influencers and everyday users alike to spark conversation and humor.