Prancercise became an internet sensation in late 2012 when Joanna Rohrback uploaded a fitness video showcasing her 'springy, rhythmic' exercise style, which she described as a 'breathless, pounding movement' akin to a horse's gait. The video's surreal quality, combined with Rohrback's earnest enthusiasm and distinctive outfit, propelled it to viral status on YouTube. In meme culture, the imagery is typically used to represent extreme confidence, an unbothered attitude, or the feeling of walking into a situation with high energy and zero shame. The template remains a classic symbol of individuality and the quirkiness of early 2010s viral content, often paired with upbeat music or captions about being 'fabulous.'